Q1 202656% of Google searches now end in zero clicks. AI tools tripled their share YoY. The shift is accelerating.Read the latest →
Citation guide

How to get cited by AI

AI citations usually come from pages that are clearer, more trustworthy, and more useful to retrieve than the alternatives.

The practical playbook

Publish pages that answer a specific question directly and clearly.
Improve entity clarity so AI systems understand what the page, product, and brand are about.
Add supporting trust assets like methodology, glossary, and comparison pages.
Use FAQs, structured formatting, and internal links so the right page is easier to retrieve.
Measure citation quality, not only whether a mention exists at all.
Run the audit