Glossary
What is AI visibility?
AI visibility is the degree to which a brand can be found, trusted, cited, and recommended by AI systems in the prompts that matter commercially.
What AI visibility includes
AI visibility is broader than rankings. It describes whether a brand gets surfaced in the first place, whether the cited page is credible, and whether the surrounding page architecture helps AI systems trust the answer they are generating.
Prompt presence in the questions that shape evaluation and shortlist creation
Citation quality, meaning the surfaced page is actually useful and trustworthy
Entity clarity, so AI systems understand what the brand does and who it serves
Supporting architecture such as methodology pages, glossary pages, comparison pages, and proof assets